Crafting the Perfect Pre-Holiday "Thank You" Email for Clients and Customers With the holiday season just around the corner, it’s a wonderful opportunity to take a moment, think about the things that matter, and show sincere appreciation to your clients and customers—the people who truly keep your business going. A thoughtful "Thank You" email isn’t just a nice thing to do around this time of year; it’s a really effective way to deepen your connections, build stronger loyalty, and make sure you head into the new year on a great footing. But here’s the thing: everyone’s sending holiday messages these days, so you need to make sure yours cuts through the noise. That’s why we’ve put together this professional guide to help you craft a pre-holiday thank-you email that’s both meaningful and impactful. Step 1: Define Your Goal and Tone Figure out the main reason for your email before you even start writing. Are you just sending a thank you, or do you also want to let pe...
How to Write for Humans and Robots: The 6 Pillars of SEO Copy writing The field of search engine optimization ( SEO ) is always evolving, as is the discipline of SEO copy writing. The time when one could simply insert keywords into lifeless writing has passed. In 2025 and the years to follow, thriving in SEO copy writing depends on a nuanced balance: comprehending complex search algorithms while crafting content that truly connects with people. This article details six essential pillars that will not only help you stay ahead but also ensure your content authentically engages your audience. What to Know About SEO Copy writing in 2025 The evolution of SEO copy writing is shifting away from deceiving search engines and focusing more on meeting user intent. Google’s algorithms are becoming more advanced, favoring high-quality, thorough content that offers real value. Anticipate a stronger focus on E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) as a vital ranking ...