Top Indian Holiday Campaigns of 2025 Swiggy Instamart (Christmas): Leveraged to present Christmas as a pan-India celebration, while emphasizing convenience. TVS Credit (Diwali): The "#MilkarBadhayein #SabkiTarakki" campaign highlighted shared growth and thoughtfully celebrated mutual support. Boat (Holi): Featured influencer Veer Parihar in a fun, relatable scenario about music and waterproof speakers, showcasing product utility with humor. Casio India (Onam): Presented a locally crafted watch as a symbol of enduring family love and memories, emphasizing localized products. Godrej (Christmas): "Jingle Bells Unwrapped" modernized a classic with Indian urban rituals, focusing on comfort and everyday festive moments. Key Learnings for Marketers 1. Nostalgia Sells: Re-imagining iconic music or traditions (like Swiggy) creates instant connection. 2. Localize Deeply: Connect with Indian audiences by showcasing diverse regional celebrations and values (Casio, Swig...
26 Actionable Email Marketing Examples to get Responses Email marketing is an effective approach to staying in touch with your subscribers and audience, attracting new audiences, and keeping them informed about what's happening in your organization. Although many firms employ email marketing , it is frequently regarded as an antiquated channel. However, we believe now is the perfect time to leverage customers through email marketing content. Here's an eye-opener: According to Statista, 4.03 billion people worldwide used email in 2020! What more? The number is projected to rise higher. At this point, it's pretty clear it's no match for social media . However, consider this: as of April 2021, the total active user base across all social media platforms was 4.33 billion. Targeted email marketing is worth exploring. Take a look at this image! Email VS. Social media Imagine how much time, work, and money you will save by reaching out to all those people through a single ...