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Showing posts with the label Email Strategy

The Year Tradition Got a Tech Makeover: A Recap of India’s 2025 Festive Ads

  Top Indian Holiday Campaigns of 2025 Swiggy Instamart (Christmas): Leveraged to present Christmas as a pan-India celebration, while emphasizing convenience. TVS Credit (Diwali): The "#MilkarBadhayein #SabkiTarakki" campaign highlighted shared growth and thoughtfully celebrated mutual support. Boat (Holi): Featured influencer Veer Parihar in a fun, relatable scenario about music and waterproof speakers, showcasing product utility with humor. Casio India (Onam): Presented a locally crafted watch as a symbol of enduring family love and memories, emphasizing localized products. Godrej (Christmas): "Jingle Bells Unwrapped" modernized a classic with Indian urban rituals, focusing on comfort and everyday festive moments. Key Learnings for Marketers 1. Nostalgia Sells: Re-imagining iconic music or traditions (like Swiggy) creates instant connection. 2. Localize Deeply: Connect with Indian audiences by showcasing diverse regional celebrations and values (Casio, Swig...

📧 Crafting the Perfect Pre-Holiday "Thank You" Email for Clients and Customers

  Crafting the Perfect Pre-Holiday "Thank You" Email for Clients and Customers With the holiday season just around the corner, it’s a wonderful opportunity to take a moment, think about the things that matter, and show sincere appreciation to your clients and customers—the people who truly keep your business going. A thoughtful "Thank You" email isn’t just a nice thing to do around this time of year; it’s a really effective way to deepen your connections, build stronger loyalty, and make sure you head into the new year on a great footing. But here’s the thing: everyone’s sending holiday messages these days, so you need to make sure yours cuts through the noise. That’s why we’ve put together this professional guide to help you craft a pre-holiday thank-you email that’s both meaningful and impactful. Step 1: Define Your Goal and Tone Figure out the main reason for your email before you even start writing. Are you just sending a thank you, or do you also want to let...

26 Actionable Email Marketing Examples to get Responses

26 Actionable Email Marketing Examples to get Responses Email marketing is an effective approach to staying in touch with your subscribers and audience, attracting new audiences, and keeping them informed about what's happening in your organization.  Although many firms employ email marketing , it is frequently regarded as an antiquated channel. However, we believe now is the perfect time to leverage customers through email marketing content. Here's an eye-opener: According to Statista, 4.03 billion people worldwide used email in 2020! What more? The number is projected to rise higher. At this point, it's pretty clear it's no match for social media . However, consider this: as of April 2021, the total active user base across all social media platforms was 4.33 billion. Targeted email marketing is worth exploring. Take a look at this image! Email VS. Social media   Imagine how much time, work, and money you will save by reaching out to all those people through a single ...