12 Biggest SEO Trends in 2026: Strategies to Get Ahead SEO is evolving rapidly, driven by the integration of Artificial Intelligence into search. By 2026, success will depend not on simple keyword optimization but on achieving visibility across a dynamic ecosystem of generative AI, social platforms, and personalized user experiences. 1. AI Optimization Overviews (Generative Engine Optimization) Trend: Google's AI Overviews (also known as Search Generative Experience—SGE) deliver succinct, AI-generated responses directly on the Search Engine Results Page (SERP), significantly boosting zero-click searches. Strategy: Focus on Generative Engine Optimization (GEO) . Structure your content so that Large Language Models (LLMs) can easily parse, cite, and select your information as a trusted source for their summaries. Example: Instead of a long paragraph explaining "How to install a smart thermostat," create an H2 sub-heading: " How Do I Install a Smart Thermostat? ...
5 common email marketing problems and how to solve them Even with our best efforts, our email campaigns don't always work as well as we'd like them to. We occasionally struggle to maintain audience interest and observe with mild astonishment as our engagement metrics drastically decline. Even worse, we send out email after email only to find that our cherished material isn't reaching our hard-earned subscribers—instead, it's ending up in the spam bin. Numerous moving components in email marketing must be monitored and optimized, posing several difficulties. Some of these difficulties are well-known to many of us. Thus, in this article, we examine some of the most typical issues with email marketing and offer solutions. Page Contents Problem #1: My email campaigns are going to the spam folder Solution #1: Verify your domain Solution #2: Set up double opt-in or send a welcome email Problem #2: My open rates are declining Solution #1: Segment your list Solution #2: Clean...